When jogging, during the break in the home office or after work: Podcasts are accompanying more and more people. The audio formats are even experiencing a real boom. He has now recorded all age groups, wrote under andserem «Tagesspiegel.de» six months ago and stated: «Every fourth person uses at least occasional podcasts or radio broadcasts on demand.
It may be that the times of home office and shutdown have contributed to the trend, in addition to the fact that more and more people want to consume TV and audio formats independently of time. This is one of the qualities that speak for podcasts.
In the meantime it is not only part of the good manners of a media company to produce regular episodes, but more and more often it is part of the offerings of private organizations and companies. “Tierwelt online” produces audio contributions, and Zurich Zoo has also recognized the signs of the times. On March 4th, he announced that he would expand his communication channels and from now on produce his own podcast. “Zoo Zurich Backstage” is the name of the row. It takes the listeners into everyday life at the zoo and behind the scenes.
A five-part episode to kick off
To start with, Nicole Schnyder from the communications team and her team recorded a five-part series. In it, among other things, animal keepers have their say, but also the curator and the landscape architects of Lewa Savanne. The audio contribution is about giraffes and rhinos walking backwards with eye problems.
Schnyder also lets the audience listen to how the female hyena gives the male the tariff and how both of them loudly mark their territory together. The audience learns in another follow-up that the Lewa Savannah is far from finished from a landscape architecture point of view.
The podcasts of Zooa Zürich manage to convey closeness. For example when the zoo keeper Jonas (you are by yourself) tells about the giraffes. Hardly anyone knows from personal experience like him what kind of animals they are, how they behave in everyday life. In a further episode one also receives knowledge about the hyenas.
With this offer, Zurich Zoo ensures that it is not forgotten even in times of pandemic. Because the podcasts are available on popular streaming portals such as Spotify, it is easy to listen to them during an evening jog, for example. At least your thoughts are in the middle of the zoo – at least for a few minutes.
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