On June 25, the twenty ninth Shanghai TV Pageant Magnolia TV Discussion board and TV Market Actions Sequence Skilled Technical Assembly “Top quality, Omni Media, Massive Audiovisual” theme report assembly held in Shanghai Vice President Beijing iQiyi Know-how Co ., Ltd. Zhu Liang delivered a keynote speech on “Progressive Use of “Sensible Manufacturing” in Movie and Tv” on the keynote assembly.
Discussion board introduction
Discussions centered on learn how to enhance and strengthen the brand new built-in media platform of radio and tv, promote the development of a multimedia communication system, and speed up the event of high-definition and ultra-high definition. Specializing in the long run developments within the area of radio and tv and the speedy growth of contemporary applied sciences resembling AIGC, and focusing with reference to “prime quality, omnimedia, audio and video”, with a deal with radio and new high quality tv manufacturing and broadcasting applied sciences resembling ultra-high definition and generational synthetic intelligence, it invitations governments, industrial producers, media organizations and different entities, leaders of radio and tv organizations and well-known specialists and students at house and overseas deliver collectively to debate points resembling coverage definition, know-how implementation and software efficiency paths below the event pattern of technological innovation from a extra detailed sensible stage, and maintain authoritative discussions all through the nation, collectively exploring scientific innovation is high-tech, constructing new productive forces within the media business, and main high-quality growth within the radio and tv business.
ideas
Clever manufacturing is iQIYI’s focus in empowering the movie and tv business.
Progressive Use of “Sensible Manufacturing” in Movie and Tv
Zhu Liang believes that the event of the movie and tv business is multi-level and parallel. Though large-scale language fashions and AI know-how are standard, the digital course of has not but been accomplished in some tasks or manufacturing levels. He identified that some manufacturing establishments should be transitioning from normal definition to excessive definition, and even excessive definition to 4K, and haven’t but absolutely exploited the added worth supplied by HDR, 4K, normal excessive body, extensive shade. gamut and different applied sciences.
Zhu Liang emphasised that iQiyi’s company mission and imaginative and prescient is to be an leisure firm pushed by technological innovation. Clever manufacturing is iQIYI’s focus in empowering the movie and tv business. iQiyi helps constructing administration and manufacturing capability by way of instruments resembling Nexus content material administration platform, product administration system, producer BI system, in addition to AIGC, asset library, expertise library, digital media administration platform, and many others.
Zhu Liang stated that clever manufacturing know-how has begun to take part within the life cycle of iQiyi content material growth, together with clever movie and tv literature workshop, clever movie and tv imaging workshop, star map, producer BI, a self-made content material administration platform. and different product kind creation instruments that make content material analysis, analysis, and growth value estimation extra correct.
Through the taking pictures and manufacturing levels, iQiyi self-developed digital taking pictures system, built-in software program growth, movie and tv manufacturing administration system, QCilp cloud asset system, and many others. help the primary interactive format of the IMF, which improves manufacturing effectivity and high quality.
Zhu Liang additionally launched iQiyi technical purposes on the aspect of distribution and projection, such because the high-quality MAX technical format of Body Qiyi Photos, in addition to technical requirements for integration with suppliers and industries, making media help codecs richer. and supply high quality much more. extraordinary
Zhu Liang believes that large-scale mannequin know-how permits iQiyi to work intensively within the vertical area by way of a self-developed large-scale mannequin of vertical literature, iQiyi can display and consider the content material of novels and scripts efficient, vastly enhancing work effectivity.
Zhu Liang identified that the iQiyi manufacturing administration system helps challenge analysis and on-site workforce administration remodel from analog to digital by way of cloud-based collaboration and multi-terminal deployment, serving greater than 70 industrial dramas and movie tasks, enhancing manufacturing effectivity and information accuracy. .
Zhu Liang additionally talked about iQiyi’s manufacturing cloud know-how, which permits materials add and retrieval by way of self-developed DIT software program and QClip media asset system, supporting “My Altay” and “The Boy Who Cannot See a Shadow”, and many others. the work.
Zhu Liang confirmed that the IMF’s predominant normal is the primary normal absolutely supported by iQiyi amongst Web platforms within the business by way of course of and gear innovation, it has improved the standard and effectivity of predominant supply.
Zhu Liang believes that digital manufacturing is a crucial innovation for future growth. It not solely expands the creativeness of creators and improves the manufacturing course of, but additionally ‘offers a sensible platform and methodology for preliminary product design and sustainable manufacturing.
Zhu Liang launched the two,400-square-meter digital taking pictures studio constructed by iQiyi in Hengdian, in addition to the independently developed grasp management system and Tv Particular Venture.
Zhu Liang additionally stated that iQiyi has established its personal digital asset library, together with data on digital manufacturing, animation manufacturing, and PPC content material manufacturing, supporting tasks resembling “The Wind Rises in Luoyang” and “Canglan Jue”, and has researched Generative AI. fashions present new alternatives for future content material manufacturing.
Lastly, Zhu Liang stated that iQiyi’s digital asset library has performed a job in increasing worth in lots of areas. Canglan” The 3D mannequin asset of “Jue” powers different on-line cellular experiences and occasion productions.