Collaborations, stickers, live streaming and more: Overview of the new shorts features
1. Side-by-side Collab: This new creator tool allows you to record your shorts in a parallel format with other creators. As part of the feature, you can choose from multiple layout options and design the shared short video using the split-screen format. Click on “Remix” and then on “Collab” to remix your favorite and suitable (short) video.
Collab Feature for Shorts, © YouTube Blog
Collab joins YouTube’s Green Screen feature, which allows a video or short clip to be used as the background for a new video, and Tools Cut, which allows users to cut 1-5 second segments from a video or short for their can use their own short film. From now on, Collab will be introduced for all YouTubers on iOS, Android will follow.
2. Q&A Sticker: YouTube recently added a new question and answer sticker to its already extensive sticker collection.
Q&A stickers for shorts, © YouTube Blog
This type of sticker is already known from other social platforms such as Instagram: Creators can use the Q&A sticker to ask the audience specific questions and receive answers directly in their comments.
3. Vertical Live Streaming von Shorts: YouTube is testing a live vertical experience for the Shorts content mobile app. Live creators using this feature can increase their chances of being discovered directly in Shorts Feed. Your creations appear alongside other live videos in a scrollable feed.
Vertical Live Streaming von Shorts, © YouTube Blog
With this feature, YouTube would like to support creators in reaching a new, interesting target group with Live Shorts and thus expanding the community. Creators can go live with just a few taps, but they need to be careful with vertical alignment. Features like Super Chat, Super Stickers, and Channel Memberships will also be integrated. The new live full-screen experience will be gradually rolled out to streamers over the coming months.
4. Suggested Shorts Effects: Taking inspiration from other shorts creations is the rationale behind this new feature. This allows creators of short videos to automatically bundle the sound and effects of the desired short and use it for their own creations.
Suggested Shorts Effects, © YouTube Blog
In Shorts Player, tap the Remix button and choose Use Sound. YouTube will then automatically display the same audio timestamp and effect of the short film you were watching.
5. Speichere Shorts in Playlists: YouTube recently introduced the option to save shorts to playlists directly on YouTube. So if you want quick access to that effect you just discovered, you can now add it to a playlist. Here you can find an example of a shorts playlist by JVKE.
6. Convert videos to shorts even easier: In the coming weeks, YouTube will begin testing its new video recomposition tool. This feature will make it easier for you to convert horizontal videos into shorts in the future. Once you’ve selected a video to remix, you can adjust the layout, zoom, and crop of the video segment. Split screen effects are also available as part of the feature, allowing you to retain important parts of your longer video.
How can creators and brands best take advantage of the short video format? YouTube provides tips and inspiration in the new Shorts Guide.
YouTube Shorts Guide:
Basics und Best Practices
Shorts-Logo, © YouTube, Dean Drobot via Canva
In addition to these six interesting features, YouTube announced that it would be introducing more tools in the near future. So we can’t wait to see what features will make shorts and video creation and reception even better in the near future.
Larissa completed her studies in media in Bielefeld, has lived in Hamburg since 2017 and has been an editor at OnlineMarketing.de since 2022.
2023-08-02 08:52:10
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