Art Becomes a Weapon Against Stigma: China Fights Youth HIV on World AIDS Day
Beijing, China – In the battle against HIV/AIDS, China is turning to art and education to empower a new generation. On the 37th World AIDS Day, the Chinese Association of STD and AIDS Prevention and Control, alongside China Youth Daily and with support from Gilead Sciences, launched the impactful "Youth HIV Prevention Campaign 2024."
At the heart of the campaign is the traveling art exhibition aptly named "Acceptance", unveiled in Beijing. This moving exhibit tackles the sensitive theme of HIV/AIDS, aiming to dismantle the stigma surrounding the virus. Powerful artworks from the exhibition have been transformed into educational posters and are now displayed prominently in subway stations, bus stops, and iconic landmarks across major Chinese cities including Shanghai, Chongqing, Xi’an, and Guangzhou.
This visually compelling campaign seeks to raise awareness about HIV/AIDS prevention and treatment, focusing specifically on engaging young people. Beyond simply raising awareness, the message behind these displays actively champions a more inclusive society, urging the community to eliminate prejudice and discrimination against those living with HIV.
The "Youth HIV Prevention Campaign" wasn’t born overnight. It builds on years of nationwide efforts to address the specific needs of young adults. Since 2015, various Chinese government bodies, including the National Health Commission and the Ministry of Education, have made concerted efforts to prioritize HIV/AIDS prevention and education among college and university students.
Since 2019, China Youth Daily, Gilead Sciences, and other dedicated organizations have made it their mission to bring vital HIV prevention knowledge directly to college campuses and communities nationwide. Medical professionals, academicians, and experts are invited to lead workshops, ensuring students are informed about prevention strategies and treatment options. The campaign also encourages young people to actively participate in volunteer work, spreading awareness and advocating for change.
"This is the 6th time we have come together for youth HIV prevention," said Jin Fangqian, Vice-President of Gilead and General Manager for its China affiliate. "As a leading biopharma company based on innovative research and development, Gilead has rapidly introduced several innovative HIV prevention and treatment medicines into the Chinese market since the start of its official operations in China in 2017. We have also invested significantly in local R&D and have facilitated the rapid rollout of about 20 clinical research programs in China over the past two years."
Fangqian further emphasized Gilead’s commitment: " Building on our global and China innovation strengths, Gilead will continue to accelerate the introduction of innovative therapies, including twice-yearly HIV medicines. We will also proactively collaborate with government, medical organizations, industry, and community partners to ensure that those in need can have easier access to the approved innovative drugs to meet the requirements of HIV prevention and treatment. At the same time, we will continue to leverage our expertise and strengths in the antiretroviral field to support HIV disease education and comprehensive prevention and control in China. We hope that we can gather more social forces to focus on HIV prevention among young people, strive to tackle the various challenges posed by HIV, and spare no effort to advance towards the future of ending AIDS."
By combining artistic expression with practical education and community engagement, China’s Youth HIV Prevention Campaign is not just raising awareness – it’s forging a future where acceptance and understanding pave the way for a world free from the stigma and fear surrounding HIV/AIDS.
## Art Becomes a weapon Against Stigma: A Conversation with Dr. Zhou
**World Today News:** to understand the innovative approach china is taking on World AIDS Day, we spoke with Dr. Zhou, a leading researcher at the Chinese Association of STD and AIDS Prevention and Control.
**WTN:** Dr. zhou, thank you for joining us today. The “Youth HIV prevention Campaign 2024” is a bold initiative. What prompted this campaign, and what are its core objectives?
**Dr. Zhou:** It’s my pleasure. The campaign stems from a concerning reality: young people, especially those aged 15-24, are disproportionately affected by HIV in China. Stigma and misinformation often prevent them from seeking testing and treatment. Our aim is to break through these barriers by leveraging art as a powerful interaction tool.
**WTN:** The “Acceptance” exhibition is at the heart of this campaign. Can you tell our readers more about its significance?
**Dr.Zhou:** “Acceptance” features compelling works by emerging Chinese artists who have been impacted by HIV/AIDS in various ways. these artists poignantly portray the human stories behind the epidemic, challenging the fear and judgment often associated with the virus. By bringing these artworks into public spaces like subway stations and bus stops, we aim to spark conversations and foster empathy among the general population.
**WTN:** How will this campaign engage young people specifically?
**Dr. Zhou:** We recognize that conventional educational approaches may not always resonate with youth. Through this campaign,we are integrating digital platforms and social media to reach young people where they are. We will be organizing online discussions, interactive workshops, and featuring digital versions of the exhibition online. This will empower them to access data, share their stories, and become advocates for a stigma-free environment.
**WTN:** What role does Gilead Sciences play in supporting this campaign?
**Dr. Zhou:** We are deeply grateful for Gilead Sciences’ generous support. their commitment to combating HIV/AIDS goes beyond developing treatments. They have been instrumental in funding the “Acceptance” exhibition and digital outreach initiatives, helping us amplify the campaign’s impact substantially.
**WTN:** What message do you hope to convey to young people on this World AIDS Day?
**Dr.Zhou:** This World AIDS Day, we want young people to know they are not alone. We encourage them to seek accurate information, get tested, and access the support and treatment they need without fear of judgment. By accepting ourselves and others,we can break the silence and build a brighter future free from HIV/AIDS stigma.
**WTN:** Thank you, Dr. Zhou, for sharing your insights and hope on this important day.
