Tiktok has a live feature that allows users to broadcast live to their audience. This is commonly used by online merchants to market their products on the Tiktok store.
However, there are some rules that users need to pay attention to while live streaming. Here is a leak you can see:
1. It is forbidden to mention the brand
2. It is forbidden to mention the name of another marketplace. Tiktok Shop doesn’t allow during live broadcasts, users mention other marketplaces like Tokopedia, Shopee and so on.
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3. It is forbidden to sell products that cannot be sold yet on the Tiktok shop.
4. Involve young children and their mannequins to sell. Users may not exploit children in the sale while streaming. This is certainly a challenge for vendors selling baby products.
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