Xbox Europe Layoffs and Advertising Struggles: Gamekings Talk about Newest Business Information

Welcome to a model new episode of the outdated and acquainted Peepshow Tuesday. The part that at all times causes spicy feedback at Gamekings. And that is simply because two gents are giving their opinion on enterprise information. As a result of once more, this isn’t a present that does actual truth-seeking. This offers concepts. Dialogue. And you might and should not agree with that. Boris and JJ are prepared once more for a tour of the enterprise areas of the video games business. On this version, the 2 focus on the wave of layoffs that sadly continues to hit the business, the FTC nonetheless not on the case towards Microsoft and Blizzard /Activision to offer all of it away and a really candid interview about Xbox’s European advertising and marketing. You could find all this content material and extra within the Peep view from Tuesday, 23 July 2024.

Is Xbox Europe giving up?

There could also be individuals who thought that the wave of layoffs inside the business was over, however they’re improper. It’s extra probably that it’s now not information when there are layoffs. Final week, numerous builders misplaced their jobs once more. The FTC’s case towards Microsoft concerning the Activision/Blizzard buy additionally surfaced. Whereas we thought that the distress was now behind us. What’s up? Boris and JJ speak about it.

The superb record of one of the best promoting video games within the first half of 2024

We may also have a look at it Xbox. Xbox’s head of selling in Europe was very open about their state of affairs in Europe final week. That with the present budgets is troublesome to compete with PlayStation within the discipline of promoting. What’s the individual radiating with these statements? And what is going to the 2 gents have in mind once they have a look at the record of one of the best promoting video games within the first half of 2024? This and different matters are lined on this video.