The young audience passionate about one of the most popular talent shows of recent years really likes the Opel brand, which for the fourth consecutive edition continues to collaborate with X Factor and present one of its models as the official show car.
Right now the company wants to focus on its new electric cars, for innovative and sustainable mobility, with Opel Corsa-e and Mokka-e always present alongside the protagonists. Thanks to Brand Solutions, Sky Media department, and Fremantle, Opel is again the official X Factor car also in the 2020 edition. The show will start tomorrow, Thursday 17 September, at 9.15 pm on Sky Uno, always available on demand. visible on Sky Go and streaming on NOW TV, in addition to Fridays, in prime time, on TV8.
Opel, as we have anticipated, also in the context of this important partnership that has been going on for years now, has decided to focus everything on electricity to support the growth of new sustainable mobility. A brand that continues to demonstrate a strong attention to the environment and that it wants to be leader in the world of low-emission cars, of the real electric, with the plug.
This is the reason why it has decided to focus on the launch of numerous electrified models, this year there are four, and in 2021 it will present another four. Opel’s goal is achieve total electrification of the range of cars and commercial vehicles by 2024. The great successful show broadcast by Sky this year wants to amplify the desire to be there and to communicate of the boys, never as strong as now.