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World of Warcraft: Shadowlands holds record for best-selling PC game on launch day

Since November 23, World of Warcraft players around the world have been able to begin their journey to the beyond of Azeroth with Shadowlands, the eighth expansion of Blizzard Entertainment’s flagship MMORPG.

Today, the publisher announced that on the day of its launch, over 3.7 million copies had been sold worldwide! This achievement earned it the record for the fastest-selling PC game in industry history, including downloads.

The American company succeeds itself since the previous record belonged to Diablo III. It had then sold 3.5 million copies on the day of its official release.

But Shadowlands also allowed Blizzard to break other records internally. In the months leading up to and the days following the expansion’s release, the number of subscriptions of one month or more has never been higher, and has been for more than ten years! Finally, the total playing time in Azeroth has almost doubled compared to the same period last year. The new content and the second lockdown obviously have a lot to do with it.

“It has been such a great moment to experience this never-before-seen dimension of the Warcraft universe with millions of other players around the world. It is all the more gratifying to receive their enthusiastic feedback as they learn about the features and functionality. new content unveiled in Shadowlands, whether they’re exploring new aspects of their characters through congregations or whether it’s their very first moments in-game, in the far reaches of Exile. And we’re not counting on it. stay here.” stated J. Allen Brack, President of Blizzard Entertainment.

The players are only at the beginnings of their journey in Shadowlands! The first season of Shadowlands has indeed started this week, opening in passing the first raid of the extension as well as the mythical mode of the dungeons. The “Player vs. Player” season (PvP or PVP in English) also kicked off on Wednesday.

It now remains to follow the figures for the weeks and months to come, once the craze for novelty has passed.


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