Women’s college basketball game surpasses 2023 NBA finals in audience – Publinews – 2024-04-03 18:47:56

It was said. All eyes in America were focused Monday night in the regional final between Iowa and LSU to define the passage to the Final Four of the National Women’s Basketball Championship, known as “March Madness”.

And now there are figures to validate this assertion: the duel between the “Hawkeyes” and the “Lady Tigers” It had an average audience of 12.3 million people in the US alone, the most watched game in the history of women’s college basketball and the most watched college basketball game on ESPN platforms.

What does an audience of 12.3 million people in the US mean?

To put into dimension the audience for this women’s college basketball game, It exceeds the NBA Finals average (11.6 million) and in four of the five games of the series in which the Denver Nuggets beat the Miami Heat. Only the fifth game, the coronation of Nikola Jokic’s quintet, surpassed Iowa vs LSU with an average of 13.08 million viewers.

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More information: the triumph of the “Hawkeyes” surpassed all the games in the World Series of the 2023 Major League Baseball game between the Texas Rangers and the Arizona Diamondbacks. The World Series has a tradition of more than 120 years and baseball is known as “the American pastime.”

Yes indeed, out of reach is the NFL, which in this year’s Super Bowl had an average audience of 123.4 million people.

Why did the Iowa vs LSU game generate so much viewership?

Caitlin Clark, The Iowa driver has had a historic season, in which she broke the women’s college basketball and absolute points records.

Besides, The duel against LSU was the reissue of the 2023 final, which ended with the triumph of the “Lady Tigers” and with controversy over Angel Reese’s gesture towards Caitlin Clark, when he shook his hand at the famous “You Can’t See Me” popularized by the wrestler John Cena.

In this Monday’s game Iowa took revenge and so did Clark, who scored 41 points in the victory that earned him tickets to the Final Four that will be played starting this Friday in Cleveland.

If the dream final happens between Iowa y South Carolina (in the semifinals they must first face NC State and UConn, respectively), on Sunday there may be a new viewership record for women’s basketball.