JP Morgan wanted to pump billions into a new super league with twelve top European clubs like Barcelona and Liverpool. After an uprising in the fan community against the cartel of bigwigs, the plans are dead again. But big business remains the dominant theme in the most beautiful minor matter in the world. Some storm ahead despite ghost games in the corona crisis, can pay astronomical salaries and put a fee of around 20 million euros on the table for a new coach. The others stumble on the sidelines because they do not benefit from sheikhs, sovereign wealth funds or sticky energy drinks. Without major sponsors, they can only survive on credit. Which brings us to today’s guest: Klaus Filbry sat in top management at Adidas for a few years, today, as managing director of Werder Bremen, he has to save the longest-serving Bundesliga club in the middle of the relegation battle from bankruptcy.
In this episode, we talk about how different the sporting business is in the US and Europe, why the idea for the Super League came from cultural bastards, how ailing football clubs deal with dubious investors and whether they can save themselves by issuing securities.
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