One of the most important questions of modernity.
The Spotify Wrapped season is finally here, and with it brings many questions – like how is it physically possible that you’ve listened to Harry Styles’ ‘As It Was’ so many times? I’m joking. We understood. But the biggest question still arises: when exactly does the Wrapped tracking period end?
The familiar internet understanding was that Wrapped had stopped tracking by the end of October, leaving November and December as safe months to listen to your guilty pleasures. (I’m Watching You, Glee soundtrack.) But Spotify busted that myth in mid-October this year in response to a since-deleted tweet from pop culture update account Pop Crave about Wrapped. ending on Halloween. Spotify replied(Opens in a new tab)“The only thing we do on Halloween is eat candy corn. Stream (and snack) all year round and we’ll see you in the Wrapped season. »
The tweet may have been deleted
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Spotify remains suspicious of exactly when Wrapped stops tracking. “The Wrapped personalized experience covers streaming for 2022, so starting in January and ending a few weeks before launch on November 30. We’re aiming to leave the deadline as late as possible to really create a truly personalized experience for the millions of listeners around the world,” explained Babar Zafar, Spotify’s VP of Product Development, during a press preview. from Wrapped on November 29.
We may never know the exact date when Spotify Wrapped stops tracking our listening habits, but it’s safe to say that the first two weeks of November are fair game. Condolences to those who were misinformed and let their guard down to listen to something embarrassing. Hope this didn’t affect your Wrapped too much.
