September 15, 2023 10:03 WhatsApp application
WhatsApp’s CEO on Friday denied a Financial Times report that said the Meta-owned messaging platform was considering the possibility of placing ads in its quest to increase revenues.
“The Financial Times report is incorrect. We don’t do this,” WhatsApp chief Will Cathcart said in a post on the X platform.
The report had stated that Meta’s work teams were examining the possibility of displaying advertisements in conversation lists with contacts on the WhatsApp chat screen, but no final decisions had been made, citing sources familiar with the matter.
The newspaper added that Meta is also studying whether to charge a subscription fee to use the application without ads.
She noted that many within the company opposed this move.
Meta has not yet responded to Reuters’ request for comment.
Facebook (whose name later changed to Meta) bought the WhatsApp application in 2014 for $19 billion.
Source: Reuters
2023-09-15 06:03:33
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