After months without events focused on the entertainment and the gradual reopening of the same that occurred during 2021, the future for this industry looks promising.
Nothing is written, but those who bet on concerts, theaters and other events with an audience agree that it is unlikely that the closure that was experienced for almost two years due to the pandemic will be repeated; even with the omicron variant they see optimism.
In its third quarterly report for 2021, YOU —The company that owns Ocesa– He highlighted the 139% increase in its income compared to the same period of 2020 in the entertainment category, in part due to “the health protocols issued by the company in accordance with current regulations”, something that the company trusts will prevent another radical closure of these events in 2022.
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This gives an encouragement to the industry of massive concerts, after more than 100 concerts were postponed due to the health contingency and more than 150 were canceled in the country.
The first big bet will be the return of Vive Latino Festival at the Hermanos Rodríguez Autodrome (March); It is expected to exceed the bet of Corona Capital, which last November brought together almost 120 thousand people.
In addition, massive concerts of international figures such as Justin Bieber Y Foo Fighters.
In the theater, the billboard includes titles that have triumphed in other latitudes such as Joseph the Dreamer, Charlie and the Chocolate Factory and Moulin Rouge!
The seventh art also starts with expectations.
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According to the National Chamber of the Cinematographic Industry, the national market increased tickets 73% in 2021 compared to the previous year. This month kicks off with the long-awaited sequel to Scream and there will be others like The Batman and Doctor Strange.
Digital platforms
Platforms that just arrived in Mexico have big bets, an example is Paramount +, with the Halo video game series. The veteran Netflix prepares his first telenovela Where there was fire, as well as the new of The crown, Stranger things, Ozark and Bridgerton. Additionally, HBO Max will bring back the Game of Thrones universe with House of the Dragon.
Music
After suspensions and cancellations, this year the big names return to the big venues, such as the group Foo Fighters (March 15 at Foro Sol), Vive Latino Festival (March 19 and 20 at the Autódromo Hermanos Rodríguez), Iron Maiden (September 7 at the Foro Sol), Dua Lipa (September 21 at Foro Sol) and Justin Bieber (November 18 and 19 at Foro Sol).
theater
The Broadway musical Aladdin, which premiered in November, will continue in season at the Telcel Theater the first quarter of 2022. José the dreamer will raise the curtain at the Teatro 1 Cultural Center with Carlos Rivera, Kalimba and Fela Domínguez, while producer Alejandro Gou will bring Charlie and the chocolate factory, Beetlejuice, Moulin Rouge! and a new version of Lies.
Open television
Televisa will bring Crown of Tears and The Hex, by Jose Alberto El Güero Castro: “After the result that the novel was giving in different countries, with the friendship and what we had achieved with the cast, there was a lot of idea that we could reunite the Chavero family again.” Salvador Mejía will return with Corazón guerrero, expected for March. New reality shows are being prepared for Azteca, as well as another edition of La voz kids and MasterChef junior.
PayTV
The pay channels renewed their programming bars to keep the audience entertained. MTV will kick off the new season of Acapulco shore on January 18, also available on Paramount+. Warner Channel the 3 premiered Dragon ball super, while the sixth season of Riverdale returns in March; for Sony Channel the bet is Grey’s anatomy and its season 18 on Tuesday, January 25, while on AMC the highlights include Fear the walking dead.
Who
Scream and The Alley of Lost Souls, by Guillermo del Toro, they premiere in January; The Batman and Doctor Strange in the multiverse of madness, in March. Some of these titles would be released in 2021 but were postponed.
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