Generation Z, born and raised in the digital age, defines trends in the use of applications year after year.
In 2024, their preference for platforms that combine entertainment, communication and consumption has driven the growth of some of the most popular apps on the market.
A recent analysis by Appfigures, published by TechCrunch, details which are the most downloaded applications among 18- to 24-year-olds in the United States.
SOCIAL NETWORKS AND MESSAGING: THE FAVORITE PLATFORMS
Among social networks, TikTok continues at the top with 33.23 million downloadsconsolidating itself as one of the preferred apps for entertainment and rapid consumption of information.
ThreadsMeta’s new bet, surprised with 32.32 million downloadseven surpassing traditional services such as WhatsAppwhich recorded 28.42 million downloadse Instagramwhich remains key to visual expression with 26.29 million.
Among messaging platforms, Snapchat and Facebook are also listed, again attracting this group of young users.
PURCHASES AND ARTIFICIAL INTELLIGENCE TOOLS
In the field of commerce, Ago lead with 41.98 million downloads, positioning itself as a favorite of generation Z due to its extensive catalog and affordable prices.
Regarding artificial intelligence, ChatGPT stands out with 24.63 million downloadsbeing particularly useful for young people of university age, who seek support in their studies and assignments.
Other popular apps include CapCut, ByteDance’s video editing platform, with 21.72 million downloadsy Google, which, with 17.65 million downloadsremains essential for information searches.
