Six months after the brothers Peter and Kristof De Sutter took over e5 Mode, the clothing chain is making a profit again. The West Flemish entrepreneurs have recruited fifty employees this year, are planning a name change to ‘e5’ for short and want to expand their 55 stores with, yes, five new stores. “If they can get rid of the dusty image, this reboot could be a success story.”
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It was once one of the best performing clothing store chains in Flanders. But in recent years, e5 Mode’s accounts have turned blood red. The corona crisis was the final blow for the chain that protects …
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