The health crisis has put science back at the heart of our societies. Some brands are already working on the raw materials of tomorrow, as the latest Trends study from M6 Publicité shows.
–
What if the future looked more like the sanitized world featured in the film? Welcome to Gattaca than the very urban universe imagined by Luc Besson in The fifth Element ? The health crisis seems to tip the balance in favor of the former, as shown in the latest Trends study by M6 Publicité. “The covid was an opportunity for us to
– .
