“Authenticity, innovation and passion” are the characteristics with which Benjamin Beaufils describes Tag Heuer. And it is that within his releases there are options for all tastes and ages, since there are classic, sports and smart watches.
The Swiss watchmaker presented a new edition of the watch Connected Calibre Golf Edition, which, as its name indicates, is ideal for golf lovers. The 42mm piece is lighter and has new algorithms that help to revolutionize the performance of those who practice this sport. Another of the releases involving exercise fans is the TAG Heuer Connected Calibre E4 Sport Edition 45mm, to consolidate its offer with all committed athletes. The latest innovation in smart watches is about the edition All-Black Titanium Connected Calibre E4 , with a totally black urban, sporty and elegant aesthetic. “What we sought was to make these watches easier to use, to make the sports trap since it is for true athletes, they are all very authentic to who we are, and that is what makes it special, that is what the customer wants because people love our brand”, explains George Ciz.
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