The French glassmaker has announced the opening of a bureau de ventes in São Paulo, in Brazil.
This new sales office joins Verescence’s global network, which has sales teams in New York, Barcelona and Janghang (South Korea), as well as at its headquarters in Paris. ” The launch of an office in Brazil is part of our strategic plan ‘Verescence 2022 – Forming the Future’, which aims to strengthen our global presence The company said in a statement.
It is Sônia Grassi, who will head the office as director of development and marketing. She will be responsible for providing commercial and strategic support to local businesses through her in-depth knowledge of the beauty market and her long career in the glass industry.
« I look forward to helping Verescence meet the growing demand for premium glass in Brazil, the world’s fourth largest beauty market. Verescence’s global industrial coverage and its spirit of innovation will be real assets for our customers », Explain Sônia Grassi.
In 2018, Verescence sold its subsidiary Verescence do Brasil to Wheaton Brasil Vidros in order to focus its investments on the European and North American markets. The opening of this new office marks the return of the world leader in luxury bottles to the Brazilian market.
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