The epidemic is gradually easing, and global exhibitions have returned to normal. However, E3 in the United States has always been plagued by serious injuries and is struggling. Now there is news that ReedPop, the original co-organizer of PAX, will no longer cooperate with ESA. Even E3 may have to move.
The news comes from one of the ReedPop subsidiaries GameIndustry.biz Disclosure. ESA has confirmed that it has jointly decided to end its cooperation with ReedPop. ESA President and CEO Stanly Pierre-Louis said that the curatorial direction is still being explored internally and he looks forward to sharing more news in the coming months.
By the way, E3 2024 has not been cancelled, but other information shows that “if there is E3 2024, it will not be held at the Los Angeles Convention Center (LACC)”, even in 2025.Perhaps because there are too many uncertainties, the Los Angeles Tourism Bureau Annotated in a document only in June“E3 2024 & 2025 canceled”.
In response to the rapid changes in the general environment, the US E3 game show has continued to face the crossroads of transformation between trade shows and gamer shows in recent years. Unfortunately, the epidemic broke out in 2020. It originally tried to hold an all-online event in 2021, but the transformation problem was not resolved and it was canceled again in 2022. .
In July 2020, it was announced that it had signed a long-term cooperation agreement with ReedPop, the curator of PAX and Comic Con. It was originally intended to start anew. Who knew that the epidemic would slow down in 2023, and even manufacturers’ willingness to participate was also conservative. In the end, due to the unwillingness of many major manufacturers to participate, it was forced to cancel again in 2023.
In short, there are still many uncertainties. If you are still concerned about this exhibition, let’s follow up on the follow-up news.