A niche with potential. This is the best way to describe the Swiss online mortgage market. The volume of mortgages concluded online in Germany in 2019 was CHF 5 billion. A share of just 3.1% of the total market, as figures from the Institute for Financial Services Zug (IFZ) show.
In contrast, the clearer the growth. The volume increased by 38% in 2019 compared to the previous year. Andreas Dietrich, professor at the IFZ, believes that an expansion of the market share for online mortgages to 10% in the coming years is quite possible.
That arouses desires. “The possibilities of digital mortgages in Switzerland have not yet been realized,” says Martha Böckenfeld, who is responsible for digital platforms and marketplaces at UBS. For comparison: In Germany, for example, 45% of all mortgages are taken out online.
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