UBS acquires naming rights to the future New York Islanders stadium

The UBS logo will be denounced on the new stadium of the New York Islanders ice hockey team for the next 20 years. The big bank has secured the naming rights.

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(of) Ice hockey will soon be played where there used to be a horse racing track. The UBS Arena in Belmont Park is scheduled to open its doors in time for the NHL season 2021/22 and will offer 150 events a year, as the big bank announced on Wednesday. In addition to the right to name the arena, the contract with UBS also includes permanent outside lettering, the concise UBS logo on the roof, on the ice rink and the entire venue.

The project costs are estimated at over $ 1.5 billion. The project was developed in collaboration with Oak View Group, the New York Islanders and Sterling Project Development. According to UBS, it should generate $ 25 billion in economic activity and create 10,000 construction jobs.

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