The social network Twitter may change its visual identity. The traditional blue bird logo is to be replaced by a large black “X”. Network owner Elon Musk announced the plan on his Twitter account on Sunday.
“Soon we will say goodbye to the Twitter brand and gradually to all the other birds,” joked Musk in one of the posts. “If someone posts a good enough X logo by tonight, we’ll release it worldwide tomorrow,” prompted network users.
— Sawyer Merritt (@SawyerMerritt)
July 23, 2023
It’s not clear how serious Musk is about his proposal. The fact that not only aesthetic changes await the popular social network, but also the fact that in April of this year, Musk let Twitter merge with the newly formed company X Corp. Why Musk chose the letter X is not entirely clear. X.com was the name of his Internet bank, which he founded in 1999 and which later transformed into the globally successful PayPal payment system. According to Musk himself, he just likes the letter.
Not sure what subtle clues gave it way, but I like the letter X pic.twitter.com/nwB2tEfLr8
— Elon Musk (@elonmusk)
July 23, 2023
American businessman of South African origin Elon Musk, the richest man on the planet and owner of the Tesla car company and space rocket manufacturer SpaceX, bought Twitter for $44 billion last October. What are his long-term plans for the social network that she is, in his own words, overworkedremains a question.
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Even before buying the network, Musk himself he publicly proclaimedthat Twitter will become the core of the so-called X application. According to him, “X app” will be “an application of everything” and should therefore not only be used for publishing short messages, which is what Twitter is primarily intended for at the moment, but also for direct communication between users, purchases and payments over the Internet, shared rides and other activities.
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