Publicity
Social network Twitter works constantly to offer diversified services to its users. It is with this in mind that it regularly integrates new features on its platform by acquiring specialized and recognized startups. Twitter’s latest acquisition is that of « Revue », a service intended for the creation of newsletters. A buyout which suggests that the company Jack Dorsey could soon offer this service to Twittos.
A newsletter (newsletter) is an email sent periodically to a list of subscribers (also called a mailing list). It can be a promotional email intended to highlight the news of a brand, products and / or editorial content.By choosing to integrate this functionality into its platform, the social network Twitter goes almost against its operating principle, in this case serving as a rapid and effective means of expression. But, this redemption would actually enter into the policy of diversification of Twitter services. The use of newsletters should therefore not change the basic elements of the platform. It will just be an additional option.
The advantages of the new Twitter service
Twitter reaffirms its status as a platform for discovery and exchange without any restrictions. It allows individuals to learn about a specific subject by contacting resource people in different fields. The latter may find it difficult to respond individually to the questions put to them. The use of newsletters would make their job easier. This service will be free, but creators will see their writings paid at a very interesting height. Note all the same that the repurchase of « Revue » does not mark the disappearance of the startup. It will continue to produce these regular services, but they will be used by Twitter. However, we should not wait long to see this new service on the social network. The latter wants to take advantage of the benefits of the new means of communication at the best time. And it is now.
Publicity
Publicity
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