Twitter continues to advance its social audio Spaces tool with the addition of Spaces scheduling, allowing broadcasters to plan and generate publicity around their upcoming events.
good news: hosts can now schedule a space for later. Don’t worry about setting an alarm, hosts will receive two notifications: a 30 minute reminder and a second at the start time. pic.twitter.com/HK90ErScpL
– Spaces (@TwitterSpaces) May 20, 2021
As you can see from this tweet, now when you go to set up a space, you will see a new option to ‘Schedule for later’ under ‘Start your space’. You can then share the details of your next session via Tweet, DM, or really, by any other means, as you will be given a unique URL for your scheduled Space.
As Twitter also notes, hosts will receive two reminders of their scheduled event: one 30 minutes before broadcast time and one at the scheduled start.
Users will also be able to sign up to receive reminders of upcoming scheduled spaces by tapping the “Set Reminder” message on the space storage card.
They will then receive a reminder once the host begins streaming.
It’s a useful addition to Spaces, adding to its usefulness, although discoverability is still the biggest issue for the Spaces experience. It is also problematic in Clubhouse, as it has been in the past for live streaming, so it is not a unique problem. But if Twitter really wants to maximize the potential of the social audio format, it has to make sure that users can find the spaces that will be of the most interest and relevance to them, because as more people start broadcasting, the quality will be greatly diluted. quickly, which could cause users to disable the option.
Scheduled spaces will help with this, while Twitter also recently added another discovery option, with purple rings around the user’s profile bubbles in the feed, signifying when that person is in a space or has shared a new fleet.
You can now check out fleets while scrolling through tweets on the timeline.
When there is a blue circle around someone’s avatar, tap it to see their fleets. Released on iOS and soon on Android.
(And if you see a purple circle around someone’s avatar, tap it to join their space) pic.twitter.com/g0IsQo0SY9
– Twitter Support (@TwitterSupport) May 18, 2021
Both will help improve discovery in small ways, but again, Facebook’s approach of adding audio rooms within groups and recommending them to members could be a more effective and engaging way to do it for audio rooms / spaces. long-term. .
And speaking of long term, now is probably a good time to check the Clubhouse downloads, to see if they have recovered during the last week (via SensorTower).
I mean, this is only for iOS, and Clubhouse is only available today on all Android devices, which could be a big step.
Dear everyone, everywhere: @Android is officially available worldwide!
❤️ ????
– Clubhouse (@Clubhouse) May 21, 2021
But the trend line, at this stage, isn’t looking good, and with the launch of more social audio options, with more features to increase awareness and engagement, I’m not sure Clubhouse will come out alive.
Time will tell, and the Android launch will definitely be significant in this regard.
But at least you’ll always have the memories, and people still have Meerkat jerseys. So there it is.
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