According to cooperation boss Manuel Molina, the campaign “Nothing is better than the original, the package tour” receives great support from organizers and other service providers in the industry. TSS announces that a promotional package with folders, image flyers, window stickers, customer postcards and templates for social media is available for the approximately 2,300 travel agencies in the cooperation.
“The two major bankruptcies of Thomas Cook and this year FTI have not necessarily strengthened the trust of many customers in our industry,” says managing director Manuel Molina as background to the campaign. With the package holiday initiative, TSS wants to send a clear signal – both for the core product package holiday and for travel agencies who act as the number one contact for travel.
Strengthen trust in the package holiday product
It is important to work together to sustainably regain or further strengthen customers’ trust in package holidays. “This product undoubtedly deserves a place in the spotlight, and we can only achieve this through the solidarity of all those involved and continued visibility and awareness,” appeals Molina.
“Within a very short period of time, we managed to get a large number of our partners enthusiastic about our common approach and to win them as supporters,” said Molina about the response. TSS sees this as a “clear signal from the industry about the future viability of package holidays and the performance of travel agencies”.
Package holiday campaign runs on Onlineweg pages
For the participating travel agencies see below Travel agency shop A comprehensive promotional package is available that includes folders, image flyers, window stickers, customer postcards and templates for social media. In addition to the starter package and other advertising materials available on the Ask Your Travel Agency website, the package holiday campaign will also be played out on 1,475 online travel sites, TSS announces.
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