Home » Business » Triple Increase in PlayStation and Xbox Sales in Russia – August 2023

Triple Increase in PlayStation and Xbox Sales in Russia – August 2023

Despite the difficulties with buying games.

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The fact that in August 2023 sales of PlayStation and Xbox consoles tripled compared to the previous year, Izvestia reported retailers M.Video-Eldorado and Wildberries.

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M.Video-Eldorado stated that “the demand for the Xbox has almost tripled, and even higher for the PlayStation console.” Wildberries reported a 323% increase in sales, while Ozon confirmed “constantly strong demand for set-top boxes.” Retailers said that consumer interest in consoles has increased as their prices have come down. In addition, more games began to be released on the PlayStation and Xbox, which also had a positive effect on sales.

The positive dynamics compared to last year is influenced by the stabilization of the situation with commodity stocks due to the establishment of supply chains, attractive price offers, as well as the release of game novelties.

representative of M.Video-Eldorado

Experts interviewed by journalists believe that demand for consoles in the coming months may slow down, as their cost should increase. Such a possibility exists against the backdrop of a depreciation of the ruble, to which some retailers have not yet fully responded.

As of September 6, 2023, the price of the PlayStation 5 with a drive was about 60 thousand rubles, the Xbox Series X – about 45 thousand rubles, and the Xbox Series S – about 33 thousand rubles. At the same time, consoles can be purchased from smaller retailers cheaper.

2023-09-06 15:42:03
#Sales #PlayStation #Xbox #Russia #tripled #Hardware #DTF

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