Instagram is not only a source of income for influencers, but also for the most famous celebrities in the world. Hopper HQ, a social media management company, has released the list of Instagram’s highest paid personalities by relating the number of their followers to the business impact they can generate. Here is the ranking of the 10 highest paid personalities on the platform.
At the top of the list is Cristiano Ronaldo, the most followed person on Instagram with 603 million followers. The Portuguese footballer charges around 2,970,000 euros per publication. He uses his profile to promote his own brands, including perfumes and hotels. The second position is occupied by another footballer, Lionel Messi, who asks around 2,385,000 euros per publication. With 485 million subscribers, the reigning world champion promotes beer and soda brands. 31-year-old singer and actress Selena Gomez ranks third with 428 million fans. She could ask for 2,386,000 euros to promote a product, but prefers to advertise her own make-up brand.
The well-placed Kardashian family
Kylie Jenner, member of the Kardashian family, has 399 million followers and can ask for 2,190,000 euros per publication. She collaborates with many haute couture brands such as Jean-Paul Gaultier and Acne Studios. Dwayne Johnson, also known as The Rock, is asking more than 2,136,000 euros for his services. With his 390 million subscribers, the actor and former wrestler promotes strong alcohol brands.
Ariana Grande invoices 2,080,000 euros per publication. The pop star, following the example of Selena Gomez, promotes her own brand of cosmetics and perfumes on her Instagram account. Kim Kardashian, another member of the Kardashian family, is asking nearly 2 million euros for an advertisement. Creator of her own make-up, clothing and perfume brand, she has also been the face of luxury brands such as Balenciaga and Marc Jacobs.
Beyoncé, the most awarded musical artist of all time with 32 Grammy Awards, could receive 1,890,000 euros to lend her face to brands. She notably collaborates with Adidas for the creation of her Ivy Park brand, which she promotes to her 316 million followers.
Khloe Kardashian, another member of the Kardashian family, is also present in this ranking. With 311 million subscribers, she earns 1,735,000 euros per publication. She also promotes her clothing brand through numerous posts.
Finally Justin Bieber, pop star, has 293 million subscribers which he uses to promote his own brand of clothing and Adidas underwear. He can request the sum of 1,620,000 euros for a publication.
READ ALSO Cuisine: the top 20 most popular food influencers in France
Receive our latest news Every morning, the information to remember on the financial markets.
2023-09-03 10:26:06
#Ronaldo #Beyoncé #personalities #earn #money #Instagram
