“Top 10 Highest Paid Athletes on Forbes 2023 List, Ronaldo Takes the Lead with Entrepreneurial Ventures”

Notice to singles who are not single, your exit door is there. A list that brings together the must-have Don Juans of the planet, the gratin in which your future Jules may find himself: the ranking Forbes of the highest paid athletes on the planet. If they’re not perfect, they’ll make up for it with their money. However, it will be necessary to ignore number 1, Cristiano Ronaldo. Well and truly in a relationship with model and Netflix star Georgina Rodriguez. Too bad, he is the highest paid athlete in the world with some 124 million euros, a record for a footballer. But if he got there, it is not only thanks to the round ball. Would his extra-football activities bring him more than his job?

CR7 advertises

And Cristiano Ronaldo has become one of football’s greatest icons, it’s also thanks to his face. In 20 years of career, the athlete has developed his image to make it one of the most recognizable in the world and, business being business, one of the best sold. KFC, Coca Cola, Armani, SFR… there are countless ads in which the footballer appeared. And when he’s not dancing for a Singaporean delivery brand in an orange t-shirt, his own brand – CR7 – does the rest of the work. Result: in 2023, Cristiano Ronaldo’s entrepreneurial activities brought him double his sports salary. Forbes has 81 million euros accumulated off the pitch against 41 million on the crampons. If the Portuguese no longer counted at all on his sports pay, he would receive barely less than the tennis player Roger Federer, whose income is estimated at 86 million euros. Why bother sweating?

The dollar market

Last year, Cristiano Ronaldo had been overtaken in the standings by Lionel Messi. The roles have been reversed and this comeback will be able to fuel the best telenovela in the history of football: the Messi–Ronaldo rivalry. If the Argentinian is less used to playing with his physique to attract brands, he also lands some juicy contracts. Last November, Louis Vuitton even brought together the two rivals on the same campaign signed Annie Leibovitz. In 2023, CR7 is leading the battle of figures. For how much longer ? Kylian Mbappé is in his mirrors.