SWISS MARKETING FORUM
Urdorf (ots)
The most important marketing event in Switzerland is back. The densely packed program has many highlights to offer. For example marketoonist Tom Fishburne, who has been inspiring the industry with his cartoons for over 20 years. On the Marketing Day, he uses cartoons and case studies to show how communication can work in the modern digital world.
After a three-year break, the Swiss marketing scene will finally meet again on April 18, 2023 face-2-face at the KKL Luzern for a top-class industry meeting. This year’s theme is focus. Because only with a sharp focus can you filter out what is necessary from the countless possibilities of digital transformation.
The sense of humor shouldn’t be missing. Keynote speaker Tom Fishburne has been successfully poking fun at the industry as a marketoonist for over 20 years. His striking drawings have been published in The Wall Street Journal and The New York Times. In his Marketing Day keynote, Tom Fishburne will use exclusive cartoons to show how marketers can successfully survive in a world full of distractions.
But the challenge begins now. The participants can let their creativity run wild and write a caption for the cartoon of the marketing day. Tom Fishburne will present the top five ideas at the beginning of his keynote. Here is the competition.
The rest of the program also leaves nothing to be desired. In addition to a real firework of keynotes, presentations, talks and breakout sessions, the presentation of the Marketing Excellence Awards provides glamor and entertainment. Throughout the day, participants also have the opportunity to exchange ideas with other marketing professionals and learn about the latest innovations in the industry from numerous exhibitors.
The detailed program of the Marketing Day is below www.swissmarketingforum.ch to find. Tickets are now available online.
Press contact:
Uwe Tännler | President Swiss Marketing Forum | Owner of Tännler Personalmanagement AG
+41 44 220 10 80 | [email protected] | www.swissmarketingforum.ch
