Together with “Palestine and Zamzam”… Has Coca-Cola began advertising and marketing its gentle drinks beneath different names?

Calls to boycott items and main worldwide firms accused of supporting Israel or america have circulated broadly on social media for the reason that begin of the warfare in Gaza.

These campaigns check with merchandise which are anticipated to be boycotted, akin to Coca-Cola, Starbucks, and McDonald’s.

On this context, social media customers circulated a submit claiming that Coca-Cola had intentionally promoted its gentle drink beneath different names to flee the boycott marketing campaign towards it. Nevertheless, the names talked about on this submit check with different gentle drinks, which don’t have any reference to the Coca-Cola Firm.

The textual content of the circulating mails stated, “Try the main points of the Coca-Cola Firm when its merchandise had been banned … it modified the outer cowl by including new names to the their outcomes.”

Among the many names on the labels: “Palestine Cola,” “Qibla Cola,” “Mecca Cola,” and “Zamzam Cola.”

The posts generated widespread interplay throughout social media, garnering over 21,000 shares from only one web page.

For the reason that begin of the warfare in Gaza, a world boycott motion led by pro-Palestinian activists has focused main worldwide merchandise and firms deemed supportive of Israel, akin to Starbucks and McDonald’s.

The warfare started after an unprecedented assault launched by Hamas towards Israeli websites and territories on October 7, 2023, killing 1,195 individuals, most of them civilians, based on a census Agence France-Presse did primarily based on official Israeli knowledge.

Israel vowed to eradicate Hamas and launched a devastating offensive on Gaza, which has entered its tenth month and has to this point killed greater than 38,000 individuals, most of them civilians. based on knowledge from the Well being Ministry of the Hamas-led authorities. .

Unbiased firms

Nevertheless, the declare that Coca-Cola used to undertake names akin to “Palestine Cola,” “Qibla Cola,” “Mecca Cola,” and “Zamzam Cola” to flee the boycott marketing campaign is unfounded. Parts collected by journalists from the Agence France-Presse intelligence service point out that there is no such thing as a connection between these drinks and the Coca-Cola Firm.

“Palestine Cola,” for instance, whose packaging seems in one of many two photos of the publication, is a gentle drink belonging to the “Safad Foodstuff Firm,” which isn’t affiliated with different gentle drink producers, based on what the corporate official stated. web site explains.

As for the founders of the corporate, two Palestinian brothers who lived within the Swedish metropolis of Malmo, they determined to launch “Palestine Cola” as a measure to face “anti-Palestinian” drinks.

The corporate states on its web site that it donates a few of its earnings to help Palestinians in want.

As for “Kiss Cola”, whose packaging additionally seems within the picture accompanying the submit as a Coca-Cola product, it’s really a gentle drink launched in 2003 by a British firm in Derby which goals on the Muslim group, in an try and confront. the American monopoly on gentle drinks.

Nevertheless, the corporate was dissolved in 2016, based on firm data with the British authorities.

The publications additionally point out the title “Mecca Cola.” This firm was additionally based in France in 2002 by Tawfiq Mathlouthi, a French from Tunisia. The corporate was based at the moment as a response after the assaults of September 11 and “the warfare of the US administration within the shadow of the warfare towards terrorism and as a problem to American manufacturers. ” The corporate allocates a few of its earnings to humanitarian causes that serve the Palestinians.

Lastly, the publications point out “Zamzam Cola”, an Iranian firm based within the Fifties. merchandise.

There is no such thing as a remark from Coca-Cola

All this data signifies that these merchandise don’t have anything to do with Coca-Cola.

Journalists from the Agence France-Presse intelligence service tried to contact regional officers on the Coca-Cola Firm within the Center East for touch upon what was reported on social media, however had been unsuccessful. they received a solution.

Coca-Cola and its manufacturers

The Coca-Cola web site exhibits the vary of drinks that the corporate markets, which differ from one area to a different on the earth.

It needs to be famous that the corporate has at all times visited its secret recipe which is saved in a basement that guests can come to once they go to the Coca-Cola Firm in Atlanta, United States.