The book constitutes a building block in linking sociology with moral philosophy and establishing a sociological theory of morality, through criticizing some aspects of liquid modernity, in the manner of Michael Herr Zfeld in his book on the social production of indifference. This book shows how bureaucratic institutions are able to silence moral impulses and suspend moral responsibility thanks to management technology, not only among employees, but also beyond the boundaries of the institution itself. It achieves this by appealing not only to the motive of self-preservation, but also to the cooperation of its victims and the moral indifference of bystanders.” Anticipatory compliance may emerge, “victims do their best to please their executioners by guessing their intentions in advance and carrying them out with extreme zeal.” In this way, genocide managers can achieve their goals.” Bauman clearly demonstrated this paradox through his book Modernity and the Holocaust, in which he deals with an extreme case (the Holocaust) to establish a sociological approach to this event as part of modernity, or an aspect of it, and not as an anomaly. Or madness resulting from a deviation from modernity and its nature. Bauman develops his critical analysis in other examples in his book Ethics in the Age of Liquid Modernity, and reveals how liquid modernity facilitates the process of eliminating moral obligations through the statistical treatment of human actions, and reducing individuals to mere numbers, so they lose their character. Distinguished, and deprived of their independent existence as holders of moral rights and obligations. This book establishes sociological thinking through this practical field that provides us with lenses through which we can see ourselves, others, and society as a whole. Sociology is viewed as a profession and a message that requires “a balanced mixture of self-confidence and humility. It also requires some courage; Therefore, interpreting human experiences is not a lifestyle that we can recommend to those who are confused.” This is a great book. While the authors state that they have written this book for non-specialists to read, it constitutes deep thinking and a new understanding of what sociology is today and how it should be, not only for non-specialists. , but also for students and researchers in this specialty
