Time Magazine Removes Digital Paywall to Reach Global Audience

The “Time” removes its digital paywall from June 1, announced its director general Jessica Sibley In an interview with Axios.

“The ability to reach a younger, more diverse audience globally is very important,” she said. Time plans to produce more ad-supported digital content, which will be available on its website, mobile app and social media.

The magazine will continue to cover the same types of topics editorially and focus on a few key areas, such as climate and sustainability, healthcare and politics, she said.

Time, which turned 100 in March, had had a digital paywall in place since 2011. It currently has 1.3 million print subscribers and 250,000 digital subscribers.