TikTok is embarking on an innovation for the happiness of its users. Considered the first of the social platforms popular with young people, we will now need customizable animated avatars to compete Apple Memojis, Snapchat Bitmojis or Meta Avatars. These animated faces can be integrated into videos, and are able to copy the facial expressions or gestures of users.
Animated avatars that integrate with videos
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The avatars offered by the platform are intended to integrate with the videos, replacing your head with the animated 3D face. TikTok states that “when you gesture and move, your avatar will mimic your movement.” You have the option to enable or disable this feature at any time while recording your videos.
The social network indicates that the arrival of avatars in videos will also offer more anonymity to Internet users, and specifies that they will be able to combine customizable avatars with voice effects.
The creation process takes place entirely on the TikTok mobile app. To get your personalized avatar, just follow these steps:
- Go to the video creation interface by clicking on the “+” icon located in the horizontal menu,
- Open the Effects Library located at the bottom left,
- Select the avatar tab, represented by a square icon with 2 3D faces,
- Choose from the templates offered to shape an avatar in your likeness (or not), and customize every detail of the face (skin complexion, hair, nose, mouth, accessories, etc.),
- Add an associated vocal effect among the different proposals if you wish,
- Validate to save your avatar.
You can modify your creation at any time by repeating the operation. This effect can be combined with other effects offered by TikTok.
The platform also states that “creating inclusive features and experiences remains our priority, and we will continue to listen to our community and ask creators for feedback at every stage of its development.”
A feature reminiscent of Apple’s Memojis and Snapchat’s Bitmojis
The 3D avatars offered by TikTok are quite similar to those offered by the others platforms, such as Apple’s Memojis, for example, which also allow the avatar to interact according to facial expressions. The caricatural and “cartoon” graphic style is particularly reminiscent of the Bitmojis offered by Snapchat.
However, TikTok avatars are different thanks to the integration of a miniature mode, which allows you to use your animated avatar on any video, thanks to an overlay of clips. The social network indicates that Avatars are now available to all users.
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