TikTok profiles who meet specific conditions will be able to start selling products. It appears that what Instagram has done with its social network has kicked off plans to become stores.
The monetization of social networks is something more and more urgent. For some time now, almost all content download platforms have implemented systems that allow users to buy and sell items..
The clear example of all of this is Instagram. The social network born with the mission of sharing photos and videos is nothing more than a heap of advertisements, products and other elements. In reality, social network plans were in sight when they restructured the interface.
The new design started with a few subtle changes, but big enough to affect users. Instagram has moved the post creation button to an unnatural position in the top right.
The place of this button was occupied by one intended to open the section of the Instagram store, where users can buy and sell. Complaints were numerous, but Instagram did not recap and still keeps this button in this position.
TIC Tac It is one of the applications of the moment. We teach you how to use it and some tips on how to use it. This is how it works.
TikTok, one of the main competitors of Instagram seems to want to follow the steps of this application and will now include a section intended to sell products. This new section will be integrated into the profiles of the social network.
The approach is different from Instagram, as the change won’t affect the app’s interface much. The profiles selected to be able to sell must have a TikTok Business account and, in addition, a Shopify store.
Therefore, not all users will be able to do business within the app. For now, these stores in profiles will be available in US, Canada and UK.
No other country has been announced, although if the social network is well received it will take this business model to many more borders. The only thing we can hope for is that they always keep the compass pointed towards app valuation and not like another store.
–
