Florence Bennasar Launches “Organizational treasures” to Transform Homes in Vitré
In the picturesque town of Vitré, ille-et-Vilaine, a new wave of home institution is sweeping through, thanks to Florence Bennasar, a certified organization professional. On january 11, 2025, Bennasar launched her business, organizational Treasures, offering tailor-made support to help individuals “find an orderly and soothing interior.” With over 20 years of experience in the fashion and luxury industry, Bennasar is now channeling her expertise into helping people declutter and reorganize their living spaces.
A journey from Fashion to Home Organization
Table of Contents
Florence Bennasar’s transition from the glamorous world of fashion to the practical realm of home organization might seem unexpected, but it’s a natural progression for someone passionate about creating harmony. “After 20 years working in the world of fashion and luxury, I wanted to put my expertise at the service of individuals who wish to ‘detoxify their dressing room,’ or any other room in their home,” she explains.
Her approach is rooted in the principles of home organizing, a trend that originated in California in 1983.“It’s a trend in life coaching that comes to us from the United States,” Bennasar notes. “created in California in 1983, it was born from an essential need: to feel good at home. And one observation: organization is like everything, it can be learned.”
The Beliefs Behind Organizational Treasures
At the heart of Organizational Treasures is the belief that a well-organized space can transform lives. Bennasar’s services are designed to help clients achieve multiple goals:
- Save space: Stop expanding storage areas and make the most of what you have.
- Save time: No more searching for misplaced items.
- Earn money: Avoid buying duplicates by knowing exactly what you own.
- Gain quality of life: Create a personalized cocoon that reflects your identity.
- Gain sobriety: Reflect on consumption habits and embrace a more minimalist lifestyle.
“Second life and reuse are also at the heart of my approach,” Bennasar adds, emphasizing her commitment to sustainability. She aims to collaborate with local players in the circular economy, ensuring that decluttering doesn’t mean wastefulness.
Why Home Organization Matters
The benefits of home organization extend far beyond aesthetics. A cluttered space can lead to stress, wasted time, and even financial strain. Bennasar’s method is not just about tidying up; it’s about creating a lifestyle that fosters peace and productivity.
“Organization is like everything, it can be learned,” she says. This philosophy has resonated with many, as the trend of home organizing has spread across continents, reaching France in the early 2000s.
A Table of Key Benefits
| Benefit | Description |
|———————–|———————————————————————————|
| Space Saving | Maximize existing storage without expanding. |
| Time Efficiency | Spend less time searching for items. |
| Financial Savings | avoid purchasing duplicates by knowing what you own. |
| Improved Well-being | Create a personalized, calming environment.|
| Sustainability | promote reuse and collaboration with the circular economy. |
A Call to Action
If you’re ready to transform your home and life, Florence bennasar’s organizational Treasures is hear to guide you. Whether it’s your wardrobe, kitchen, or garage, her tailored approach ensures that every space reflects your needs and personality.
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Florence Bennasar’s journey from fashion to home organization is a testament to the power of reinvention. With Organizational treasures, she’s not just tidying homes—she’s transforming lives.
From Fashion to home Harmony: An Interview with Florence Bennasar on Her New Venture, “Organizational Treasures”
In the charming town of Vitré, Ille-et-Vilaine, Florence Bennasar is making waves with her innovative approach to home organization. A certified organization professional with over 20 years of experience in the fashion and luxury industry,Bennasar launched her business,Organizational Treasures,on January 11,2025. Her mission? To help individuals create orderly, soothing interiors that reflect their personal style and needs. In this exclusive interview, Senior Editor Marie Dubois of World-Today-News.com sits down with Bennasar to discuss her journey, her beliefs, and the transformative power of home organization.
From Runways to Living Rooms: A Natural Transition
Marie Dubois: Florence, your transition from the fashion industry to home organization is fascinating. What inspired this shift?
Florence Bennasar: Thank you, Marie. It might seem like a big leap, but for me, it felt like a natural progression. After two decades in fashion and luxury, I realized that my passion for creating harmony and beauty could extend beyond clothing and accessories. I wanted to help people bring that same sense of order and elegance into their homes. Whether it’s a dressing room, a kitchen, or a living space, I believe that a well-organized environment can truly transform lives.
Marie: That’s a beatiful perspective. How did your experience in fashion influence your approach to home organization?
Florence: Fashion taught me the importance of aesthetics, functionality, and personal expression. These principles are just as relevant in home organization. I help my clients create spaces that are not only practical but also reflect their unique identity. It’s about finding the perfect balance between form and function.
The philosophy Behind “Organizational Treasures”
Marie: Your business, Organizational Treasures, is rooted in the principles of home organizing. Can you tell us more about this philosophy?
Florence: Absolutely. Home organizing is a trend that originated in California in the 1980s, and it’s all about creating spaces that make you feel good. The idea is simple: organization is a skill that can be learned, and it has the power to improve your quality of life. at Organizational Treasures, I focus on helping clients save space, time, and money while creating a personalized, calming environment.
Marie: That sounds incredibly rewarding. What are some of the key benefits your clients experience?
Florence: The benefits are truly transformative. Clients often tell me how much time they save by no longer searching for misplaced items. They also appreciate the financial savings that come from avoiding duplicate purchases. but perhaps the most rewarding feedback is when they share how much more peaceful and productive they feel in their newly organized spaces.
Sustainability and the Circular Economy
Marie: You’ve mentioned that sustainability is a core part of your approach. How does that play into your work?
Florence: Sustainability is incredibly vital to me.I believe that decluttering shouldn’t mean wastefulness.That’s why I emphasize second life and reuse in my approach. I collaborate with local players in the circular economy to ensure that items we no longer need find new homes. It’s about being mindful of our consumption habits and making choices that benefit both our homes and the planet.
Marie: That’s such a thoughtful approach. How do you help clients embrace a more minimalist lifestyle?
Florence: It starts with a conversation.I encourage clients to reflect on what truly matters to them and to let go of items that no longer serve a purpose. It’s not about living with less for the sake of it, but about creating space for what brings joy and value to their lives. This shift in mindset frequently enough leads to a more intentional and fulfilling way of living.
Why Home Organization Matters
Marie: Beyond the practical benefits, why do you think home organization is so critically important?
Florence: A cluttered space can have a profound impact on our mental and emotional well-being. It can lead to stress, anxiety, and even feelings of being overwhelmed.On the other hand,a well-organized space fosters peace,clarity,and productivity.It’s about creating an environment that supports your goals and reflects your values. That’s why I believe home organization is so much more than just tidying up—it’s a lifestyle.
A Call to Action: Transforming Lives, One Space at a Time
Marie: Florence, your work is truly inspiring. For those who are ready to transform their homes, what’s the frist step they should take?
Florence: The first step is to reach out and start the conversation. Whether it’s a wardrobe, a kitchen, or an entire home, I work closely with each client to create a tailored plan that meets their unique needs. my goal is to guide them every step of the way, so they can enjoy the benefits of a well-organized space without feeling overwhelmed. It’s never too late to start, and the results are always worth it.
Marie: Thank you, Florence, for sharing your insights and passion with us. Your work is a testament to the power of reinvention and the transformative impact of home organization.
Florence: Thank you, Marie.It’s been a pleasure to share my journey and to inspire others to create spaces that bring them joy and peace.
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