Football has missed the presence of the fans in the different stadiums, something that in turn has resulted in substantial economic losses for the clubs. However, each of them continues to generate revenue in its trademark role with an important ranking according to your popularity.
According to the auditor Deloitte, the health crisis has prevented an approximate amount of 2,000 million euros enter the coffers of the 20 strongest clubs financially. The reduction is 12% compared to the previous season, reaching a total of 8,200 million euros.
In addition, they have published a report entitled Deloitte Football Money League, for which they took into account the number of followers that each club registered on social media throughout 2020. The popularity of Real Madrid and the FC Barcelona has maintained its dominant trend in recent years, which has led them to top the ranking.
Madrid and Barça, far from their competitors
Real Madrid remains the leader of the ranking by adding a total of 251.5 million followers, most of them on Facebook, with 110.9 million. On Instagram they have 94.5 million; about 35.7 on Twitter; 6.2 in the case of YouTube and 4.2 in Tik Tok. Barcelona follows them closely with 248 million: 103.2 on Facebook, 92.5 on Instagram and 35 on Twitter (without considering the division of accounts by languages and subsidiaries). On YouTube and TikTok, the Catalans do exceed whites with 10.7 and 6.6 million, respectively.
The ‘top 5’ is completed by Manchester United, Juventus and Chelsea. The ‘red devils’ remain far from the main Spanish teams with a total of 140.8 million followers (73.4 million on Facebook, 38.5 on Instagram, 24 on Twitter, 3.6 on YouTube and 1.2 on Tik Tok). The ‘Vecchia Signora’ is fourth with 102.9 million, distributed among Facebook (43.5 million), Instagram (45.6), Twitter (8.7), YouTube (3.1) and Tik Tok (2 million) . The ‘blues’ occupy the fifth box with 93.2 million: 48.6 and Facebook, 24.8 and Instagram, 15.8 and Twitter, 2.5 and YouTube y 1.5 and Tik Tok.
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