Home » Health » They posed topless to circumvent Instagram censorship

They posed topless to circumvent Instagram censorship

“Darling Instagram: I look forward to your censorship of the nipples,” reads the text overlaid on one of the photos.

Challenge to Instagram: What is it about?

Breast cancer women without nipples Spain 1.png

– –

All three show their chest in the social network and tease in advance. It is that they are going to recover their nipples thanks to a prosthesis that will be put on shortly.

“We know what they do by censoring women’s nipples. And we have something to tell them: we want them to censor us,” the protagonists say in a video looking at the camera. “Soon, we are going to have a nipple reconstruction done and we are going to share it. In fact, we’re going to super share it.”

The campaign is called “happy to be censored” and is carried out by an advertising agency that thought of it for a breast implant company that presents a new aesthetic and health option to women who so wish.

The protagonists play with the social network contradictions and they intend to show how absurd the rules of social networks are when it comes to censoring this part of the female anatomy.

Breast cancer women without nipples Spain.png

– –

How did the idea come about

The campaign was made in Madrid. Directed by the director Antonina Obrador and had a team where almost all its members were women.

“This campaign is in line with the style that we have been creating for the company GC Aesthetics, of speaking with total naturalness and respect about women’s aesthetic and health decisions,” said Celia Esteban, a member of the production team.

“In this case, we have played with the contradictions of Instagram itself and the absurd situation that, following their own norms of censorship of female nipples, women can show their breasts without nipples, but then they will be censored when they recover them. Of course, the women protagonists of our campaign are willing to be censored”, he added.

The end result shows three women in a shooting set who are posing in front of the camera, showing their breasts. Meanwhile, their voiceovers are heading to Instagram and similar platforms.

The message ends with a warning from the protagonists: “So get ready Instagram. You’re going to have a lot of censorship work ahead of you. We’re ready.”

“In this case, we have played with the contradictions of Instagram itself and the absurd situation that, following their own norms of censorship of female nipples, women can show their breasts without nipples, but then they will be censored when they recover them.

Breast cancer women without nipples Spain 2.png

– – –

Leave a Comment

This site uses Akismet to reduce spam. Learn how your comment data is processed.