For companies and brands, working with influencers is becoming more and more crucial for success
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In the marketing industry, there is a lot of talk about the creator economy, corporate influencers and the great boom in live shopping. But which of these trends should we particularly focus on in the coming year? For the fourth time in a row, the influencer marketing agency Reachbird has compiled the most important developments in this segment. The basis for the ranking is a survey of advertisers, agencies, scientists and influencers.
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