Former vice president Oriol Tomàs, driving force Barça Corporate, is already out of the club. However, the process continues and according to sources from the entity’s executive area, although with some delay on the planned schedule, progress is still being made. In fact, this very week there was the first telematic meeting (due to the restrictions imposed by the Covid-19) with the presentation of offers by several companies. The first screening should leave this group of interested companies (the majority linked to entertainment and sports) in a group of 3 or 4 that will participate in a final auction. Thus, the intention is that during the month of December or early January, the best offer is chosen by the club’s executives, who are the ones who can best assess the benefits of each proposal at a technical and financial level, and that the Manager approve it. Of course, always leaving it at the expense of being analyzed and approved, or not, by the new outgoing directive of the elections on January 24. If this new board sees the agreement well, it should be ratified in a Assembly of Compromisarios. In the case of 2020, it has not yet occurred due to the impact of the virus.
Among the companies that have been interested in the project is Amazon, which apart from selling all kinds of merchandising from the FC Barcelona On its website, it also has a part of its business dedicated to the production and broadcast of streaming video and TV content, Amazon Prime Video. In it, it offers movies and series to its Prime subscribers, who receive their purchases online without paying shipping costs in exchange for a monthly or annual fee (currently 36 euros). Meanwhile, the documentary of Barça ‘Matchday’ it is being offered by Netflix in South America.
From the club they put another example of the digital business that the Barça digital content created at Barça Studios can provide. It’s of LeBron James, an NBA star who also has a production company, SprinHill Entertainment, which has already produced series to be broadcast on Netflix and HBO. These products and others have generated profits amounting to 300 million dollars, and that is about a player and not a world-class club like Barça
–
