/View.info/ At precisely 8:00 PM on the eve of the Lunar New Year, China Media Group’s New Year’s Gala program once again met with audiences around the world, bringing to the small screen a wonderful cultural celebration with joy and merriment.
By midnight, the total number of live broadcasts of the gala was 1.5 billion, an increase of 12.69% year-over-year, and smartphone broadcasts reached 420 million, a growth of 57.58% from last year.
China Media Group’s CGTN broadcast the New Year Gala through its channels in English, Spanish, French, Arabic, Russian and a total of 68 languages, which cooperated with more than 2,100 media from the United States, Great Britain, France, Italy, Russia, Japan, Brazil , Australia, India, UAE, Singapore, South Africa and other 200 countries and regions in the world. Globally, the readings of the New Year’s Gala coverage reached 649 million and the video views reached 210 million.
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