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The welfare of workers in offices: the next battlefield

Ensure the welfare of workers. Creating a work environment with optimal environmental and infrastructure conditions has become a priority when designing new office spaces. Property owners and companies have started a career to adapt work spaces to the new needs of employees to attract and retain talent.

An adaptation that goes through the adoption of the strategies that the hotel sector has been applying for years, starting with the care of the hallways of the buildings or the design of the bathrooms and the elevators of the building.

“The next twist that we will give to the offices is to apply tactics from the hotel sector,” explains Merlin CEO Ismael Clemente. The manager of the largest real estate company in Spain ensures that it is necessary that “whoever notices the quality of the spaces be the workers, not the multinational”.

Clemente points to the quality of the hallways as a key point, “the feeling of arrival must be essential in offices” In addition, it also indicates the quality of service received by employees, indoor air or the use of light sources that are capable of adapting the circadian rhythm.

Although the big beneficiaries of this new trend are the workers, who improve their quality of life in the workspace, the companies that bet on these advances also make a profit. In this sense, the improvement of work areas can impact on the accounts of companies and the recruitment and retention of talent.

The welfare of workers directly influences the motivation and commitment of the employee to the company”, Says the head of human resources of Badi, Leticia Castro. The directive adds that “work spaces that favor well-being directly affect the company’s results”.

In addition, as the CEO of Clowdworks, Sergi Tarragona, points out, “companies are concerned about the retention of talent and increasingly consider their well-being.”

The companies have picked up the glove and have turned the improvement of the spaces into a fundamental pillar of their business strategy. So, the demands of the companies have increased when looking for new workspaces. This has caused that the owners of the buildings allocate more resources to the reform of the real estate.

In this sense, the director of human resources of Adevinta Spain, Elisabet Guasch, who ensures that “the care and welfare of employees is a fundamental pillar and a key axis in the agenda of all organizations.”

Pablo Muñoz, CEO of Evalore, a company dedicated to the certification of the Well quality label, explains that “el wellness It is a tool that allows us to build taking into account people’s health, before we did not do it and now it makes no sense not to use this tool ”.

Gusach adds that “the work environment and the well-being of our employees were key when choosing the new offices in Barcelona”, a space of 12,000 square meters in which the Norwegian company located its world headquarters in a 22 @ Barcelona building last November.

The new generations of workers are the main instigators of this change in the way of understanding the offices. The top manager of Merlin says that “The new generations want a high level of well-being and comfort in their jobs” “This has caused a paradigm shift,” Clemente adds.

For his part, Muñoz says that “new generations have different priorities because they give more importance to health, good connection and flexibility.” In addition, it emphasizes that the investment costs associated with welfare “have a payback less than a year thanks to the increase in productivity and less absenteeism ”.

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