Steve Jobs is known for many things, not least his ability to be an inspiration to many people around the world. This, of course, can be said of many other leaders, but Jobs had a unique idea of how things “should” be. He expected everyone around him to live up to that standard, writes tech expert Jason Aten in Inc.
Sometimes, it was this philosophy that made working with Jobs extremely difficult. You can find tons of stories where he explodes or shows other inspiring character traits of him. At the same time, there is no doubt that Apple’s co-founder was able to inspire people to create some of the most iconic products in human history.
In Charlie Rose’s 60 Minutes interview with Tim Cook, we can discover some of the philosophy that Jobs espoused. The host asked Cook to explain because he thinks Jobs is a unique figure in the technology industry. Cook’s response was that Jobs was a man “,who had this incredible and mysterious ability to see around the corner. Who possessed this relentless drive for perfection. “
“Good is not good enough,” Cook continued. “It should be great. As Steve used to say – “crazy fantastic”.
These two words are interesting. I don’t know how you decide that something is insanely great, at least not objectively. I’m not sure that was the point. More often than not, the only standard he mattered was whether Jobs thought something was good enough, Cook said.
It should be noted that Steve Jobs was guided not only by his personal taste, but he also thought carefully about whether he would be proud to share his product with the world.
He wanted people who touched a Mac or iPhone to be delighted not only with how it worked, but how it felt, says Cook.
– Steve Jobs Stories (@SJobs_Stories) September 8, 2022
More than once over the years, a quote has been attributed to Jobs as an example of his insights. It goes something like this: when a carpenter makes a beautiful piece of furniture, he doesn’t use a piece of plywood for the back, because no one will look at it from that side. He’ll know it’s there, so he’s going to use a nice piece of wood for the back.
In other words, if you’re going to do something, nail it down to the smallest detail. It is not enough to make a product like the competitors. Jobs believed Apple users deserved more.
