IN VISITS, GIRLS, GET THREE NIGHTS
With the official figures for this year’s season expected to be released at the end of the year or the beginning of next year, the statistical and economic analysis of INSTE (Institute of the Association of Greek Tourist Enterprises) shows the spread the flow of tourists coming to the country according to region.
The increase in visits, overnight stays and income from tourism in 2023 compared to 2022 for the whole of Greece is not evenly distributed among the Regions, which shows inter- significant differences between them, with several of the undeveloped tourism Regions showing reductions.
Epirus does not register admirable achievements in tourism income and tourist traffic which has increased however, demolishing brutal stories of success stories that are often heard in the mouths of those in charge of the authority regional, which has both the money and the responsibility of the planners for the tourism policy of our region. Epirus maintains the least amount of income in relation to the total tourism piece in Greece, as it is near the middle of the list of Regions and they certainly still have a lot to do…
Finally, Epirus together with Attica has the lowest average expenditure per Visit, i.e. visitors to Epirus may be increasing but they consume very little…
In these categories there was an increase and in that there was a decrease
In terms of income, reductions were observed in four undeveloped tourism regions (Peloponnisos, Eastern Macedonia – Thrace, Western Greece, Central Greece) as well as in the Ionian Islands, and showed increase in all other Departments. Also, the expenditure per trip per region showed a decrease, despite an increase in the average expenditure per night, on the one hand due to the decrease in the average length of stay and on the other hand due to the transfer of demand to Regions with a Lower average cost per Visit such as Attica and Epirus.
• In visits, a decrease was seen in four regions that are not developed by tourists (Peloponnisos, Thessaly, western Greece and Central Greece), and an increase was shown in the other regions.
• In terms of overnight stays, in addition to the four Regions above, a decrease appeared in the underdeveloped tourism Regions of North Aegean and West Macedonia as well as the tourism regions of Central Macedonia and South Aegean .
How was the collection rated?
Travel receipts in Greece reached €19,746 million in 2022, showing an increase of +14.4% compared to 2022. Most sectors showed an increase in income. The largest percentage increase of +41.9% was recorded in the Region of Crete, followed by the Region of Attica with +32.9%. On the other hand, the largest percentage decrease was recorded in the Central Greece Region with -23.4%, followed by the Ionian Islands Region with -21.8%. In the five main tourism regions (South Aegean, Attica, Central Macedonia, Crete and Ionian Islands) occurred 83.9% of trips, 87.7% of overnight stays and 90.5% of receipts.
In first place in travel receipts – among the 13 Regions of the country – is the South Aegean Region with €5,341 million. Most of the revenue came from Germany (€1,001 million) and the UK (€946 million), followed by the US (€569 million). (Map 3).
Travel receipts for the Region of Crete amounted to €5,196 million. Most of the revenue came from Germany (€1,037 million) and the United Kingdom (€973 million), followed by France (€624 million). In third place was the Attica Region with €3,787 million, with the main sources being the USA (€506 million), the United Kingdom (€379 million) and Germany (€322 million).
The Ionian Islands Region is in fourth place, with €2,039 million. Most of the revenue came from the UK €685 million. and after much lower, the receipts from Germany (€332 million) and Italy (€203 million). The top five is completed by the Central Macedonia Region as the receipts amounted to 1,515 with most of the income coming from Germany €375 million. followed by collections from Romania (€132 million) and Serbia (€116 million).
The Peloponnese Region followed with €383 million, the main markets in Germany (€47 million), France (€34 million) and the USA (€31 million).
Collections in the Epirus Region amounted to €330 million, with €46 million from Germany, €42 million from Albania and €41 million from the United Kingdom. The Region of North Macedonia and Thrace is in eighth place in the ranking with €326 million, of which €94 million came from Turkey, €56 million from Romania and €44 million from Germany.
Thessaly Region followed with €253 million, with the UK as the main market (€73 million), followed by Germany (€25 million) and Italy (€21 million). The top ten is completed by the Western Greece Region with €210 million, with Albania (€33 million), Germany (€32 million) and the United Kingdom (€21 million) as the main sources of income. -in.
In 11th place is the Central Region of Greece with receipts of €166 million, with Germany (€15 million), France (€13 million) and the United Kingdom (€11 million) being the main markets. Revenue for the North Aegean Region amounted to €149 million. The main sources of income were the USA (€33 million) and the United Kingdom (€17 million), followed by Germany (€6 million).
The Region of Western Macedonia is in the last position of receipts, among the total of 13 Regions, with the total income to only €51 million. The main source was Germany (€19 million), followed by Albania (€10 million) and Romania much lower (only €0.9 million).
The cost per visit
The cost per trip per area in the 13 Regions of the country in 2023 was an average of €546 compared to €550 in 2022, showing a decrease of -0.7%. This decrease, despite an increase of +8.9% in average spending per night (from €80 to €87) is due to a decrease in average length of stay by -8.8% (from 6.9 to 6.3 nights) and demand moving to Regions with a lower Average Spend per Visit such as Attica and Epirus (€480 and €193 respectively versus €546 for all Regions).
The increase in expenditure varies by Region with four regions (Crete, South Aegean, North Aegean, Peloponnese and Thessaly) showing an increase while the other nine show a decrease. There is a big difference to be seen in the three indicators between the Regions.
In detail, the highest expenditure per trip in 2023 was recorded in the Region of Crete with €941 showing the greatest increase both in percentage and in absolute differences with +31.5%/+225 € compared to 2022. expenditure per trip increased by +9.1%/+€64 reaching €767.
In the North Aegean Region, spending per trip increased by +12.2%/+€78 and reached €716. The biggest decrease both in percentage and in total differences with -26.5%/-€217 was recorded in the Ionian Islands Region where the expenditure for each trip was €604. It should be noted that only 4 Regions (Ionian Islands, Crete, South Aegean and North Aegean) registered an average expenditure per trip higher than the average of Greece in 2022 (€550), and moved the other 9 below average.
An increase of +3.0%/+15 € was noted in the Peloponnese Region, with expenditure per trip amounting to €524. A decrease in expenditure was also noted by -5.2%/-€27 in Attica region where the expenditure amounted to €480. In the Region of Thessaly, an increase in expenditure was recorded by +13.7%/+€49, with expenditure per trip amounting to €406. On the other hand, a decrease in expenditure per trip was recorded in the Western Region of Greece by -1.6%/-€6, and the cost per trip was €373.
In the Central Region of Greece, the expenditure per trip decreased to € 336, showing a fall of -19.2% / – € 80. A significant decrease was also noted in the Region of Eastern Macedonia and Thrace with -23.9 % / – €80 with expenditure per trip amounting to €254. The cost per trip in the Western Macedonia Region amounted to €246, registering a decrease of -12.0%/-€34. In the Central Macedonia Region, the expenditure per trip is estimated at €231, registering a decrease of -15.0% / -€41. Finally, in the Epirus Region in 2023, the expenditure per trip € 193, registering a reduction of -19.7% / – € 47.
Visiting all over the country
In 2023 in Greece there were a total of 36,136 thousand visits to the 13 Regions of the country, showing an increase of +15.2% compared to 2022 when there were 31,367 thousand visits. Most of the Departments showed an increase in the number of visits. The largest percentage increase of +58.1% was recorded in the Epirus Region, followed by the Attica Region with +40.3%. On the other hand, the largest percentage decrease was recorded in the Peloponnese Region with -17.8%.
In the first place in the ranking of countries, based on the number of visits in 2023, Germany rose with 5,027 thousand visits, and the United Kingdom fell to second place. Bulgaria rose to third place, gaining 2 places in the ranking table, followed by Italy, also gaining 2 places in the ranking table. On the other hand, France and the USA fell 2 places in the ranking.
Overnight stays are decreasing
Most sectors showed a decrease in the number of overnight stays. The largest percentage increase of +35.9% was recorded in the Epirus Region, followed by the Attica Region with +26.2%. On the other hand, the largest percentage decrease was recorded in the Peloponnese Region with -31.1%.
Division rankings based on rounds
The Attica Region rose to first place, recording an increase of +40.3% with 7,889 thousand visits, while the South Aegean Region fell to second place, showing an increase of +4.0% with 6,961 thousand visits. The Region of Central Macedonia remained in third place, showing an increase of +17.9% with 6,566 thousand visits, while the Region of Crete remained in fourth place, registering an increase of +8.0% with visits reaching 5,522 thousand. The Region of the Ionian Islands also showed an increase of +6.3%, while the number of visits was 3,378 thousand, staying in fifth place in the ranking table.
Top 3 top markets by region based on Visits
• The first place in visits – among the 13 Regions of the country – is held by the Region of Attica with 7,789 thousand visits. Most of the trips came from the UK (976 miles), followed by travelers from the US (876 miles) and Germany (631 miles).
• In second place was the South Aegean Region with visits at 6,961 thousand, with the main sources being the United Kingdom (1,312 thousand), Germany (1,205 thousand) and the USA (683 thousand).
• In third place was the Region of Central Macedonia with 6,566 thousand visits, with the majority of visits coming from Bulgaria (1,821 thousand). This was followed by trips from North Macedonia (1,079 miles) and Germany (917 miles).
• The Region of Crete continued with 5,522 thousand visits, of which 1,204 thousand came from Germany, 832 thousand from the United Kingdom and 670 thousand from France.
• The top five regions are completed by the Ionian Islands Region with 3,378 thousand visits. The main number of trips came from the United Kingdom (1,066 thousand), followed by Germany (548 thousand) and Italy (445 thousand).
