Condensing the reflection of fearless time and creating aesthetics inherited from the century, Roger Vivier is renowned for its French essence and exquisite craftsmanship. At the same time, it is committed to integrating modern art and traditional design. From Paris to Shanghai, Roger Vivier brand activities have captured this charming moment. Many brand friends gathered under the shining star screen to compose a romantic overture.
Using a museum-like presentation, it traces and displays the creative world created by Roger Vivier, and celebrates its long-standing value concepts and subversive design essence. Creative Director Grado Ferroni uses his superb artistic attainments to Committed to highlighting the exquisite craftsmanship that the brand values, and then opening up The Vivier ElementsThe door of the hotel presents rich decoration and exquisite craftsmanship in the form of drama in four themed spaces, fully demonstrating the core design established for the brand by the brand founder Mr. Roger Vivier.
THE CRAFT OF COLOR color craftsmanship
THE CRAFT OF COLOR color craftsmanship
Mr. Roger Vivier has created many haute couture series, so when this legendary design continues, Roger Vivier has become a multi-accessory high-end handmade workshop. In order to inherit the brand’s archives, creative director Grado Ferroni once again created the Viv’ Choc haute couture bag series using bags as a stage, exploring Roger Vivier’s ingenious craftsmanship to create exquisite embellishments that make it unique. It is no longer limited to a flat surface, but transformed into a three-dimensional structure filled with vitality.
Roger Vivier has the honor to accompany many people around the world to attend countless important occasions and spend their highlight moments. Since its establishment, both royal families and ladies have favored the brand’s product series. The night of the dinner was star-studded. Roger Vivier creative director Grado Ferroni, brand ambassador Ines De La Fressange and each brand friend continued the brand legend and opened a splendid time that spans time and pursues aesthetics. The annual dinner slowly opened under the iconic pink velvet curtain, bursting out the romantic style and luxurious style from the City of Light in the gorgeous space, allowing you to enjoy the dazzling moment.
Brand Creative Director Grado Ferroni
With intricate embroidery craftsmanship, gorgeous jewelry, and various graceful sculptural heels, each item has been elevated to the level of art. Roger Vivier shoes and bags are created by skilled craftsmen such as embroiderers, leather cutters and crystal inlay craftsmen, embodying the sparkling power of women. With every effort, Roger Vivier can continue to have customers who pursue excellent quality, and be cherished by outstanding people in the world, creating highlight moments for them. This is the brand’s persistent goal.
AN AIR OF PRECIOUSNESS The Realm of Zhenzang
THE SHAPE OF LIGHTNESS The Shape of Light
