Game points have always been a matter of judgment. Until today, no one was very clear whether the points expired or not. In some places they said yes, that they expired after a year. But, at the same time, on social networks, Game assured that no, they did not expire. This contrast of points of view had not been relevant until now, when the massive expiration of thousands and thousands of points occurred. Now it has become a problem.
A dead end
As we say, it is true that, in contracts, rules or in some places on the Game website, it had previously been read that the points expired (and other times its own website indicated that they did not expire). However, it is obvious that, if time passes and you see that they do not expire, and on top of that someone from Game confirms that you don’t have to worryThe most common thing is to relax. This had led the community, in general, to accept that the points did not expire and that they would be there for as long as they needed until they were spent.
video/7353686130962763040" data-video-id="7353686130962763040" data-embed-from="oembed" style="max-width:605px; min-width:325px;">GAME messes up with the expiration of its points. #game #points #money
However, it seems that Game had hit a dead end. Possibly aware that they needed the points to expire to optimize profit margins, They have decided to activate the measure retroactively. So the points that should have expired have already done so today in such a massive and scandalous way that it has not gone unnoticed. For some people, this has meant losses of even 100 or 200 euros, exaggeratedly high amounts.
Losing points is not the worst
Game has generated a disastrous domino effect. It has been a long time since the name of the store was so much the protagonist of a controversy, and it is fair to recognize that the situation looks bad. There are many users who have shouted to the sky because of the money they have lost and the way in which they have, at the same time, lost confidence in the store. The complaints have grown so high that even employees of the chain of stores have acknowledged that they found out what happened in exactly the same way.
What is happening with the game points?
April 4, 2024 • 11:14
But, as we indicated, the loss of points is not the worst. Game has already sent an email to its customers informing them of the points they have and how, from now on, the points will expire on December 31 of the year after they were obtained. Along with this information, it also includes a horrible update: the decrease in the percentage of points that will be obtained with each purchase.
@GAME_SAC Good afternoon guys. This losing €150 in points that I was saving for the next Nintendo console without prior notice from you… Is it normal? I found out by chance looking at the profile, not because you sent me an email or anything.
April 4, 2024 • 11:14
Now the points obtained are 6 points for every euro you spend, which contrasts with the 10 points you earned before for the same amount. That drop in points It’s not exactly positive and it does nothing to help soften the moment of controversy they are going through. It would be necessary to consider how they came to the conclusion that this would be the solution to calm the waters at a time when everything has gotten out of control.
In addition to this, we must not forget that, with this action, what Game has done has been especially affect your most loyal customers. Because for a person to have 100 or 200 euros in points value, it means that he would have had to spend really large amounts in your store. These users will feel so betrayed that it will be difficult to recover them, at least if they do not decide to solve the problem by returning those points that have expired by surprise.
Well, I have already received the email from GAME informing me 3 days after the expiration of my points 🤡
April 4, 2024 • 11:14
Game is one of the oldest store chains in Europe in relation to the sale of video games, although in recent years online competition has possibly caused a significant drop in its revenue volume. Some of their usual habits have not helped either, such as unsealing games and selling them that way even if they are new titles. Heir to Centro Mailthe unforgettable company that ended up becoming Game, this chain has a hard job ahead of it so that its customers come to forgive what has happened.
