The details of the contracts that the studio has concluded with companies are, of course, secret. However, these are huge sums and it is known that Nokia’s products, the obligatory Omega watch, were supposed to play products in the film. The shoe company Adidas and the champagne producer Bollinger also paid dearly for their participation in the film.
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And while good champagne will remain good champagne, especially in the case of electronics, companies want James Bond to introduce the latest exclusive model. The last postponement of the film’s premiere to October 2021 means that the heroic agent 007 will carry models almost two years old.
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It’s been a really long time in electronics, and companies definitely don’t want James Bond to wear things that can be found at a discount or are no longer for sale. “This means that some scenes will have to be very cleverly edited and some will have to be redesigned to be up-to-date,” a source from the studio told The Sun tabloid.
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The film, in which Daniel Craig will play the role of James Bond for the last time, was first to be released in April last year. Subsequently, it was moved to last November, then to April this year, and another postponement took place a few days ago.
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The budget of the film No Time to Die climbed to $ 200 million (4.3 billion crowns) and the creators promised similar revenues from it as Skyfall, which had three years older, earned over a billion dollars (over 24 billion crowns). ).
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