Disney has announced that it will close a series of physical stores throughout the United States. The company announced that 60 stores, or what represents a third of the total of all its locations, will close before the end of the yearbut what is the reason?
The reason why the Disney Store closed 60 stores in the United States
According to the company, the decision to close the stores has been made to focus on sales and online businessas consumer preferences have changed, according to a study by the company.
In a statement, Stephanie Young, president of games and consumer product publishing at Disney, noted that “While consumer behavior has shifted towards online shopping,” the coronavirus pandemic has changed what consumers expect from a retailer.
Now, Disney will focus on further enrich your e-commerce platforms with the aim of expanding and increasing their income.
“Now we plan to create a more flexible and interconnected e-commerce experience that provides our consumers with easy access to unique and high-quality products in all our franchises”Young added.
Which stores will close and where?
Disney Stores are spread throughout malls and iconic tourist spots. Once the 60 stores close, there will only be a little more than 20 establishments in operation throughout the country. It is worth mentioning that stores inside Disney parks and at Target will not close.
USA Today has created an updated list of stores that are closing. According to the outlet, Disney stores will close in states like Arizona, California, Connecticut, Florida, Georgia, Illinois, Maryland, Massachusetts, Michigan, Missouri, Nevada, New Hampshire, New Jersey, New York, North Carolina, Pennsylvania, Tennessee, Texas, Utah, Virginia y Washington.
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