British Karen Parkinov started sports clothing and footwear for the world giant in the field of sportswear and footwear 23 years ago. She went through various positions, and eventually anchored in Zen human resources. She worked in Britain, USA and sweat in the headquarters of the company with those bars in Herzogenaurach, Germany. Five years ago, she became a personnel director and was in charge of a total of 60,000 employees from all over the world. And in 2017, she was the only woman on the board.
She resigned after a group of dark-skinned employees turned to the company’s board of directors in mid-June this year with e-mail enough to review its human resources strategy with respect to racial diversity. Employees thus filed for the creation of an anonymous communication channel, through which they could draw attention to the problems of racism in the workplace.
The mail arrived only shortly after a demonstration by a North American company in Portland. Armed with Black Lives Matter and Listen + Act banners, they have accused Adidas’ top management of a cultivated corporate culture, with racism and discrimination.
Rmus in Boston
These events preceded last year’s employee complaints. The American daily Washington Times in German press, especially the August corporate meeting in Boston, USA. At that time, Personnel Director Parkinov rejected the complaints about racism and discrimination on the grounds that there was no such thing at all in Adidas. And in the end, she went down with the fact that it was just a rum, which, moreover, only North America.
America in the wolf of words. Racism has been debated for a long time, but it is still out of sight |
Her decision to abandon the company undermines her responsibility and believes that the new human resources will be the best way to cube the changes Adidas now needs, the Washington Times quoted chairman of the board, Igor Landau, after Parkin’s resignation.
In her resignation letter, she stated that she had lost the court of employees and that she was not the first person who should make the necessary changes. Although she fully advocated against racism and discrimination, the employees’ view of her person became a nice thing for the company to be able to meet this duty.
Following Parkinov’s resignation, Adidas has announced that it will invest $ 220 million by 2025 to support the exchange of racial inequalities and dark-skinned communities. And it promised that at least 30 percent of new positions in American Adidas will be filled by talented Americans of African, Hispanic, and Latin American descent.
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