The New York Situations will carry on its advertising diversification

In the United States, the New York Occasions strategies to increase its promoting company to goods this sort of as games and athletics.
Right after diversifying its subscriptions to sectors other than Information, the overseas newspaper now has extra than a single million subscribers for its Video games and Cooking products and about 9 million paid subscribers in full for all its subscription provides.

Right after getting The Athletic, a digital sporting activities information publisher, in January 2022, The New York Instances hires Mohit Lohia (formerly Amazon) to produce premium advertising offerings and promotion expansion approaches. The newspaper aims to reach 15 million subscribers by the stop of 2027. It consequently encourages extra people to subscribe to its offers and linked merchandise: news, delicacies, games and sports.

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