The grand finale in Saint-Denis generated a total of 136 million interactions on the official Twitter, Facebook, Instagram and YouTube channels of Real Madrid, in which his success was transferred by proclaiming himself champion with the arrival ofe 1.7 million new followersas reflected in a report by Blinkfire Analytics. The last final of the Champions League, conquered by the Chelseahad left a figure of 682.000.
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The previous champions of the ‘Champions’ since the Madrid conquest of the thirteenth, LiverpoolBayern Munich and Chelsea, they had not surpassed 800,000 new followers with their success in the most prestigious competition at club level in the world. The one that had obtained the most was Liverpool with 791,000.
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Among all the social networks that Real Madrid works on, he highlighted 80% growth between TikTok (1.4 million), a social network in which it exceeded 10 million views per publication, and Instagram (1.2 million), with more than 100 million total interactions.
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